Surreal Botanicals

Surface design · Illustration · Asset Management · Procreate · Adobe Illustrator · Pattern Development · Collection Curation

This collection was created in response to a client brief that requested a surreal, fantastical world, achieved by combining underwater movement with exotic florals. The goal was to achieve a dreamlike, immersive quality while maintaining a trend-forward and cohesive aesthetic throughout the collection.

  • Managed and directed additional designers to assist with asset creation, ensuring a consistent visual tone

  • Created and edited custom illustrations, exploring vibrant color palettes and layered compositions

  • Developed final print designs for a cohesive collection

  • Guided by trend research, mood boards, and a detailed client brief to ensure alignment with the overall vision

Note: I do not own these product photos; they are shown only to demonstrate how my designs appear on product.